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EJIRO OVIRI

FREELANCE BRAND & PRODUCT
MARKETING DIRECTOR

Helping Web3, SaaS, and high-growth tech companies own their category.

GET TO KNOW ME

I've spent 13 years helping high-growth tech companies shape brands and bring products to market—defining positioning, creating compelling narratives, and developing go-to-market strategies that move people from awareness to action. I've led rebrands, built categories from scratch, and worked closely with founders and leadership to make brand a meaningful part of how a business grows.

This work, done properly and early, is most often what makes the difference. To the people who use what you've created, to the market it enters, and to the team behind it.

Get in touch to find out how we can work together.

SELECTED WORKS

A quick peek at some projects where strategy, narrative, and execution came together

SERVICES

FOR LEADERSHIP TEAMS

Built the product, but not the product-marketing plan? I translate complexity into a clear market position, align leadership, product, and BD, and deliver an executable GTM with key deliverables your team can run with (and scale using AI tools).

FOR FAST GROWING COMPANIES

At a critical stage but missing the expertise to lead execution?I plug in at pivotal moments—product launches, partnerships, or expansion—to drive growth efforts and deliver results while you build and strengthen your team.

FOR TEAMS ENGAGING AGENCIES

Agencies can add huge value, but only when the partnership is guided well. I help you get the best from your brand and marketing agencies—from shaping the brief to keeping delivery focused on what your business needs.

COMPANIES AND PROJECTS

Brands I’ve built and shaped, from global names to disruptive startups

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INTERESTED IN WORKING TOGETHER?

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